New year. New leadership. New noise to cut through.
The ‘how’ we noise-cut is changing.
Multimodal comms is here.
Expect more direct-to-audience content, short-form video, and launches via GIFs.
Expect less cancel culture.
From climate resilience to cancer detection, it’s a privilege to help the bravest founders communicate.

In 2025, building your own audience isn’t just a nice-to-have; it’s a survival skill.
Whether it’s starting your own video podcast, guesting on others, or upping your game on social media with bite-size video content, VSC’s DTA (direct to audience) platform is driving millions of views and tens of millions of dollars of deal flow.
We’ve helped leaders 10x their engagement with video thought leadership and short-form podcast strategies that cut through the noise. The playbook is simple: authenticity, consistency, and leveraging every channel to build a brand that can thrive even in a fragmented media landscape.
The question isn’t if you’ll invest in founder-led communications this year—it’s how.






VSC Ventures loves dirty, dusty and dangerous industries.
We zig while the valley zags.
Meet our latest investment, Ruck.
Ruck is the 'Doordash for construction supplies'. Connecting local vendors (lumber, roofing, flooring, etc.) to general contractors (GCs) via a network of runners — drivers who own a pick-up truck and want to make $35-40/hr delivering product.
On a deeper layer, Ruck is making every vendor's inventory AI-searchable to allow GCs/construction pros to price, reserve/order, and schedule products for delivery in real time.
We see a clear opportunity for Ruck to become a real category creator in the multi-billion dollar construction commerce space. VSC Ventures invested in Ruck's seed round alongside lead investors SNAK Ventures and Animo, as well as Goldhouse, Hustle Fund, and Vitalize.

VSC Ventures held its first annual meeting for LPs to share our insights and previewed our plans for Fund II.

100 players entered the arena, but ultimately Tolga Kart of Third Dimension AI and James Detweiler of Felicis Ventures emerged victorious.
Special thanks to our partners at Mayfield, Silicon Valley Bank, Fiduciary Trust International, Prenuvo, Aescape, Cambium, and Agrovision for helping to make the event a smashing success.